As we sit on the brink of another new year, we perform that time-honored, nearly obligatory tradition of listing our resolutions. Yeah, I know that the tradition of making resolutions is matched by our tradition of breaking them; but it's still a wonderful opportunity to take stock of the past 365 days and think of all the ways to change for the better (personally and professionally) over the next 365 days.
In terms of technology and online marketing, we saw social media skyrocket in popularity. More and more businesses began launching presences on various social media platforms like Facebook, Twitter, and YouTube, as well as their own corporate blogs. In 2009, social media is in a position to really come into its own (think search marketing about 3 years ago), and we should see more companies using it as part of their online marketing and customer engagement strategies.
I polled my friends on LinkedIn and Twitter to find out what their marketing resolutions for 2009 are. I think that these go to show that social media and content marketing are on the dockets for many marketers in 2009.